Privacy Policy

Since our foundation, Yukiguni Maitake Co., Ltd. has produced and sold maitake and other mushrooms, health foods, and processed foods nationwide based on our management philosophy and code of conduct, and has striven to meet the evaluations and expectations earned from our customers.
In order to deepen the bonds of trust with our customers, we handle important personal information from customers in a strict manner to fulfil our social responsibility.

Masafumi Yuzawa
President and CEO
Yukiguni Maitake Co., Ltd.

General Policy Regarding the Proper Handling of Personal Information

Compliance with Relevant Laws and Guidelines

We strictly comply with the Act on the Protection of Personal Information and other relevant laws as well as the Guidelines on the Act on the Protection of Personal Information to handle personal information properly.

Matters Concerning Safety Control Measures

We take necessary and appropriate security control measures for the management of personal data, including the prevention of leakage, loss, or damage. We also provide necessary and appropriate supervision to employees and contractors who handle personal data.

Continuous Improvement

We establish and steadily implement rules and regulations regarding the handling of personal data, and strive to continuously improve them.

Handling of Personal Information from Customers

A customer's name, age, address, telephone number, email address, and other information that could be used to identify an individual customer are treated as personal information.

Principles Behind the Collection of Personal Information

When using our services, you may be asked to provide personal information as needed. In collecting personal information, we will do so only to the extent necessary to achieve clearly defined purposes for collection to provide our products.

Purposes of Using Personal Information

In principle, we ask customers to provide personal information on our website for the purposes listed in (1) through (13) below. If we use personal information for any other purposes, we will notify you separately on each website.

  1. To verify the customer's identity.
  2. To respond to inquiries from customers.
  3. To send documents and materials requested by customers.
  4. To send prizes to customers chosen as part of a sweepstakes or campaign.
  5. To analyze the answers of questionnaires and reflect them in our services.
  6. To provide customers with various types of support information, such as information on products, services, campaigns, etc., by information letters, e-mails, etc.
  7. To provide various services according to customer requests, such as shipping products.
  8. To allow the company to verify customer payment methods for paid services.
  9. To allow the company to verify customer payment status for paid services.
  10. To deliver behavioral targeting advertisements using ad-serving providers.
  11. To provide services and to distribute advertisements, etc., by analyzing information obtained from customers, such as website browsing history and purchase history.
  12. To analyze attribute information, behavioral history, etc. obtained by the Company in order to understand customers' interests and preferences, etc.
  13. To safely provide our products and services to our customers. This includes detecting and notifying users who are violating the Terms of Use, investigating, detecting, and preventing fraud, unauthorized access and other illegal activities that abuse the Services, as well as responding to such activities.

Disclosure of Personal Information to Third Parties

In principle, the Company’s website will not disclose customers’ personal information to third parties, except in the following cases (1) through (12). In the other cases of disclosures to third parties, we will notify you separately on each website.

  1. When we have obtained prior consent from customers.
  2. To the extent necessary to achieve the purpose behind collecting the information when consigning personal information processing to a contracted business partner.
  3. When disclosing necessary information to relevant business partners to respond to inquiries from customers.
  4. When disclosing necessary information to relevant business partners to send documents and materials requested by customers.
  5. When disclosing necessary information to the gift provider or delivery company in order to send prizes or gifts as part of sweepstakes or for answering questionnaires.
  6. When disclosing necessary information to relevant business partners in order to provide customers with information, such as service and support information.
  7. When disclosing necessary information to relevant business partners in order to provide various services, such as shipping of products, as requested by customers.
  8. When checking with a relevant institution in order to verify customers payment methods or payment status for paid services provided by the company.
  9. When we are required to provide the information by law.
  10. When we have no choice but to make an inquiry to a relevant organization in order to protect the life, body, or property of customers or other persons.
  11. When it is especially necessary for improving public health or promoting the sound growth of children and it is difficult to obtain the customers’ consent.
  12. When it is necessary to cooperate with national or local governments in the execution of their legally stipulated duties, and obtaining customers’ consent may interfere with the execution of such duties.

Company Organization

In order to protect personal information, Yukiguni Maitake assigns a chief administrator for personal information in each department to handle personal information. Having the chief administrators for personal information manage personal information properly protects personal information and complies with internal rules regarding personal information protection.

Improvement and Reform

We strive to improve our handling of personal information as necessary.

Inquiries Regarding Handling of Personal Information Provided By Customers

When we receive inquiries from customers to correct, update, or delete personal information, we will respect the customer’s opinion and take all necessary actions to the extent that the requests are reasonable.
We have also established the following point of contact to respond to customer inquiries.

Inquiries Regarding Personal Information

Yukiguni Maitake Co., Ltd.
E-mail: yukiguni-info@maitake.co.jp
Updated/ Display Date: April 1, 2022